# Google Keyword

> Research keywords for SEO and paid search campaigns. Get keyword suggestions from URLs or find related keywords with search volume, competition data, and bid estimates.

Source: https://cotera.co/docs/reference/tools/individual-tools/google-keyword

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**Authentication Type:** API Key

**Description:** Research keywords for SEO and paid search campaigns. Get keyword suggestions from URLs or find related keywords with search volume, competition data, and bid estimates.

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## Authentication

To authenticate, you'll need a RapidAPI key for the [Google Keyword Insight API](https://rapidapi.com/vuesdata/api/google-keyword-insight1).

***

## Keyword Research

Research keywords using URLs or seed keywords to discover search opportunities.

### Research Keywords from URL

Analyze a website URL to get keyword suggestions based on its content. Returns relevant keywords with search volume, competition levels, and bid ranges.

**Operation Type:** Query (Read)

**Parameters:**

* **url** `string` (required): The URL to analyze for keyword suggestions (e.g., example.com)
* **location** `string` (default: US): Location/country code for keyword data (e.g., US, GB, DE)
* **lang** `string` (default: en): Language code for results (e.g., en, es, fr)

**Returns:**

* **keywords** `array of objects`: Array of keyword suggestions
  * **text** `string`: The keyword text
  * **volume** `number`: Monthly search volume
  * **competition\_level** `string`: Competition level (LOW, MEDIUM, HIGH, or UNSPECIFIED)
  * **competition\_index** `number`: Competition index value (0-100)
  * **low\_bid** `number`: Low end of suggested bid range (USD)
  * **high\_bid** `number`: High end of suggested bid range (USD)
  * **trend** `number`: Trend indicator

**Example Usage:**

```json
{
  "url": "nike.com",
  "location": "US",
  "lang": "en"
}
```

### Find Related Keywords

Get top related keywords for a given seed keyword. Returns keywords with search volume, competition data, and bid estimates for paid search planning.

**Operation Type:** Query (Read)

**Parameters:**

* **keyword** `string` (required): The keyword to search for related keywords
* **location** `string` (default: US): Location/country code for keyword data (e.g., US, GB, DE)
* **lang** `string` (default: en): Language code for results (e.g., en, es, fr)
* **num** `number` (nullable): Number of top keywords to retrieve. Default is 10. Use negative values for more results.

**Returns:**

* **keywords** `array of objects`: Array of related keywords
  * **text** `string`: The keyword text
  * **volume** `number`: Monthly search volume
  * **competition\_level** `string`: Competition level (LOW, MEDIUM, HIGH, or UNSPECIFIED)
  * **competition\_index** `number`: Competition index value (0-100)
  * **low\_bid** `number`: Low end of suggested bid range (USD)
  * **high\_bid** `number`: High end of suggested bid range (USD)
  * **trend** `number`: Trend indicator

**Example Usage:**

```json
{
  "keyword": "running shoes",
  "location": "US",
  "lang": "en",
  "num": 20
}
```

***

## Common Use Cases

**SEO Research:**

* Discover keywords to target based on competitor website content
* Find related keywords to expand your content strategy
* Identify low-competition keywords with decent search volume

**Paid Search Planning:**

* Get bid estimates for Google Ads campaign budgeting
* Compare competition levels across different keyword variations
* Research keywords by geographic location for local campaigns

**Content Strategy:**

* Generate keyword ideas from existing high-performing pages
* Find long-tail keyword variations for blog content
* Analyze search trends to prioritize content creation

**Competitive Analysis:**

* Research what keywords competitors might be targeting
* Compare search volumes across different markets and languages
* Identify keyword gaps in your current strategy