# Reddit Monitoring Agent

> Monitor Reddit for brand mentions, competitor discussions, and industry trends. Get alerts when your category is discussed.

Source: https://cotera.co/solutions/marketing/reddit-monitoring

---

- **Team:** Marketing
- **Tools:** Google Search, Reddit, Slack
- **Difficulty:** easy
- **Setup time:** 5 min
- **Time saved:** 1-2 hrs/day

## How it works
1. **Subreddit Monitoring** — Find threads and pull full comment discussions
2. **Competitor Discussion** — See what people say about rivals on Reddit
3. **Buying Signals** — Find threads where people ask for recommendations
4. **Sentiment Trends** — LLM-powered analysis of Reddit sentiment

## Example requests
- Monitor r/SaaS and r/startups for mentions of our product
- Find Reddit threads where people ask for CRM recommendations
- What are people saying about Zendesk on Reddit this month?

## Prompt

```markdown
## Task

Use @google_search to find relevant Reddit threads about your brand, competitors, or industry. Then use @Reddit/Extract Reddit Post to pull the full post content and @Reddit/Extract Reddit Comments to get the discussion. Send alerts to Slack via @Slack/Send Message when important threads are found.

**Example:** Monitor Reddit for mentions of "Notion" and competitor discussions in r/productivity.

## Input

The user will provide brand names, competitor names, or keywords to monitor, plus relevant subreddits.

**Example:** "Monitor r/SaaS and r/startups for mentions of our product" or "Track what people say about Zendesk on Reddit"

## Context

### What to Search For

- Direct brand mentions
- Competitor discussions and comparisons
- "What tool do you use for X?" recommendation threads
- Complaint threads about competitors (sales opportunities)
- Industry trend discussions

### Search Strategy

1. Google "site:reddit.com [brand/keyword]" to find threads
2. Extract post content and metadata
3. Pull comments for full context
4. Categorize: brand mention, competitor mention, buying signal, or industry trend
5. Send Slack alert for high-priority findings

## Output

**Reddit Monitoring Report:**

**Threads Found:** [count]
**Subreddits Active:** [list]

**High Priority:**
- [Thread title] — [subreddit] — [why it matters]

**Brand Mentions:**
- [Summary of what people are saying]

**Competitor Mentions:**
- [Summary of competitor discussions]

**Buying Signals:**
- [Threads where people ask for recommendations]

**Sentiment Overview:**
- Overall: Positive/Mixed/Negative
```

## Related reading
- [AI Signal Monitoring for Leads](https://cotera.co/articles/ai-signal-monitoring-leads.md)