# Social Listening Alerts

> Monitor brand mentions across Twitter, Reddit, and news. Get Slack alerts when people talk about you.

Source: https://cotera.co/solutions/marketing/social-listening-alerts

---

- **Team:** Marketing
- **Tools:** Google Search, Twitter, Reddit, Slack
- **Difficulty:** medium
- **Setup time:** 10 min
- **Time saved:** 1-2 hrs/day

## How it works
1. **Monitor Twitter** — Find mentions, sentiment, and influencer posts
2. **Track Reddit** — Surface relevant threads and discussions
3. **Watch News** — Catch press coverage and industry mentions
4. **Alert via Slack** — Get digests in your team channel

## Example requests
- Monitor brand mentions for "Acme" on Twitter and Reddit
- Set up social listening for our product launch next week
- Track competitor mentions and alert me on anything viral

## Prompt

```markdown
## Task

Use @Twitter/Search Tweets and @Twitter/Get Tweets to monitor brand mentions on Twitter. Use @google_search to find Reddit threads, then @Reddit/Extract Reddit Post and @Reddit/Extract Reddit Comments for full discussions. Check @NewsAPI/Get Top Headlines for press coverage. Send a prioritized digest to @Slack/Send Message.

## Input

The user provides brand name(s) and competitors to monitor, plus a Slack channel.

**Example:** "Monitor mentions of Acme and our competitors on Twitter and Reddit. Alert #brand-mentions."

## Context

### What Counts as Alert-Worthy

**High priority (immediate alert):**
- Negative viral content (>100 engagements)
- Press coverage (positive or negative)
- Influencer mentions (>10k followers)
- Competitor comparison threads

**Medium priority (daily digest):**
- General mentions
- Feature requests
- Positive testimonials

## Output

**Social Listening Report: [Brand]**

**High Priority:**
- [Source] [Link]: "[Brief quote]" — [Sentiment] [Engagement count]

**Twitter Mentions:**
- Total: [count] | Positive: [%] | Negative: [%]

**Reddit Discussions:**
- [r/subreddit]: "[Thread title]" — [upvotes] upvotes, [comments] comments

**News Coverage:**
- [Publication]: "[Headline]"

**Recommended Actions:**
1. [Action based on findings]
```

## Related reading
- [Best Social Listening Tools](https://cotera.co/articles/best-social-listening-tools.md)
- [Brandwatch Alternative Social Listening](https://cotera.co/articles/brandwatch-alternative-social-listening.md)
- [How To Track Competitor Social Media Strategy](https://cotera.co/articles/how-to-track-competitor-social-media-strategy.md)