# AI Sales Prospecting Agent

> Research any prospect in seconds. Get talking points, pain points, and personalized outreach angles—powered by AI.

Source: https://cotera.co/solutions/sales/ai-sales-prospecting

---

- **Team:** Sales
- **Tools:** Google Search, Apollo, LinkedIn, News
- **Difficulty:** easy
- **Setup time:** 5 min
- **Time saved:** 20 min/prospect

## How it works
1. **Find & Enrich** — Sales prospecting AI that finds and enriches any prospect automatically
2. **LinkedIn Activity** — Pull recent posts and activity for personalized talking points
3. **Company Context** — Automated prospecting includes company size, news, and business context
4. **Pain Points** — Sales prospecting automation that identifies likely challenges

## Example requests
- Research Sarah Chen, VP of Sales at Stripe
- Look up john.smith@acme.com before I reach out
- Find talking points for the Head of Engineering at Notion

## Prompt

```markdown
## Intro

Your job is to research any prospect in seconds. I will give you someone's name and company, or their email. You give me talking points, pain points, and company info.

## Tools

- @google_search
  - To google the prospect I give you
- @Apollo/Enrich Person and @Apollo/Search People
  - Use this to figure out and deanonymize information about the person I give you (using their LinkedIn URL)
- @LinkedIn/Get Profile with Posts
  - Use this to read their profile and posts
- @LinkedIn/Get Company Insights
  - Use this to get the information about the company they work for
- @search_news
  - Use this to find news about the person

## Return me

- A summary of that person and their company
- Talking points from LinkedIn
- Pain points from the industry
```

## Related reading
- [Stop Plumbing. Start Prompting: The Shift to AI Lead Enrichment](https://cotera.co/articles/ai-lead-enrichment-automation.md)
- [Flying Blind: Why Your 5-Minute Meeting Prep Is a Joke](https://cotera.co/articles/ai-sales-meeting-prep.md)