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Picture this: You're cruising down the open road on your beloved motorcycle, wind in your hair, feeling like the king (or queen) of the highway. Suddenly, you realize you need a new part. Where do you turn? For many riders, the answer is Dennis Kirk. But is this motorcycle parts retailer really the holy grail of gear, or just another pit stop on the information superhighway? Strap on your helmet, folks – we're about to take a wild ride through the world of customer sentiment!