Instantly Lead Quality Auditor
Scan your Instantly lead lists for missing data, duplicates, and bounce risks so you can clean up before they tank your sender reputation.
Free to start
1,000 credits included
No credit card required
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Setup time
~5 min
Time saved
1-2 hrs/week
Difficulty
Easy
Tools
1 connected
How it works
Field Completeness Check
Scans every lead for missing names, companies, and invalid email formats
Duplicate Detection
Finds the same email appearing in multiple campaigns to prevent double-sending
Bounce Risk Scoring
Flags disposable domains, role-based addresses, and free email providers in B2B lists
Cleanup Report
Generates a prioritized list of actions to fix your lead data before it causes problems
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View the agent prompt
See the full instructions this agent runs on — copy, edit, or customize it
The Prompt
Task
Use @Instantly/List LeadsName it "Instantly/List Leads" and call it with @Instantly/List Leads to pull all leads across your Instantly campaigns, then use @Instantly/Get LeadName it "Instantly/Get Lead" and call it with @Instantly/Get Lead to inspect individual records for missing or suspicious data. Flag duplicates, incomplete profiles, and bounce risks before they damage your sender reputation.
Input
The user will provide:
- Campaign IDs to audit (or "all" to scan everything)
- Any specific fields they care about (optional)
Example: "Audit all my Instantly lead lists and flag anything that could hurt deliverability"
Context
Fields to Check
For every lead, verify these fields are present and valid:
- Email address: Must be properly formatted, not a role-based address (info@, support@, etc.)
- First name: Must exist and not be a placeholder ("Test", "asdf", single character)
- Last name: Must exist and not be a placeholder
- Company name: Should be present for B2B campaigns
- Company domain: Check for suspicious or disposable domains
Duplicate Detection
- Pull leads from each campaign using @Instantly/List LeadsName it "Instantly/List Leads" and call it with @Instantly/List Leads
- Cross-reference email addresses across campaigns
- Flag exact email duplicates (same lead in multiple campaigns)
- Flag near-duplicates (same person, different email addresses at the same domain)
Bounce Risk Assessment
Flag leads with high bounce risk:
- Free email providers (gmail, yahoo, hotmail) in B2B campaigns
- Disposable email domains (mailinator, guerrillamail, tempmail, etc.)
- Role-based addresses (info@, admin@, sales@, contact@)
- Catch-all domains with no verification
- Leads missing company data entirely
Data Completeness Scoring
Score each lead 0-100 based on field completeness:
- Email present and valid: 30 points
- First name present: 20 points
- Last name present: 15 points
- Company name present: 20 points
- Company domain present: 15 points
Output
Audit Summary: | Metric | Count | Percentage | |--------|-------|------------| | Total leads scanned | X | 100% | | Complete profiles | X | X% | | Missing first name | X | X% | | Missing company | X | X% | | Duplicate emails | X | X% | | High bounce risk | X | X% |
Duplicate Report: List of email addresses found in multiple campaigns with campaign names.
Bounce Risk Report: List of leads flagged as high bounce risk with the specific reason.
Cleanup Actions:
- Specific leads to remove (with reasons)
- Fields to fill in (with suggestions where possible)
- Campaigns that need the most attention
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