LinkedIn Outreach Builder

Task

Use @Apollo/Search PeopleName it "Apollo/Search People" and call it with @Apollo/Search People to find prospects matching your target criteria, then use @LinkedIn/Get ProfileName it "LinkedIn/Get Profile" and call it with @LinkedIn/Get Profile to enrich each lead with recent activity. Finally, use @HeyReach/Add Leads to CampaignName it "HeyReach/Add Leads to Campaign" and call it with @HeyReach/Add Leads to Campaign to add them to your outreach campaign with personalized custom fields.

Example: Find VP of Sales at Series B SaaS companies and add them to my "Q1 Outreach" HeyReach campaign.

Input

The user will provide:

1. Target criteria (role, company size, industry, location)
2. HeyReach campaign ID
3. Any personalization requirements

Example: "Find marketing directors at fintech companies with 50-200 employees. Add to campaign 12345."

Context

What to Search For

Apollo filters:

• Job titles and seniority levels
• Company size (employee count)
• Industry and keywords
• Location/geography
• Technologies used
• Funding stage

LinkedIn enrichment:

• Recent posts and activity
• Current role and tenure
• Shared connections or interests
• Recent job changes
• Content they engage with

Search Strategy

1. Build Apollo search with user's criteria
2. Pull top 10-25 prospects
3. Enrich each with LinkedIn profile data
4. Extract personalization hooks
5. Add to HeyReach with custom fields

What to Extract for Personalization

• Recent LinkedIn post topic (for opening line)
• Company news or milestones
• Shared background (school, previous company, interests)
• Role tenure (new role = different messaging)
• Tech stack or tools mentioned

Output

Search Summary:

• Criteria used: [filters]
• Prospects found: [count]
• Added to campaign: [campaign ID]

For each lead added:

| Name | Title | Company | Personalization Hook | |------|-------|---------|---------------------| | [Name] | [Title] | [Company] | [Hook from LinkedIn] |

HeyReach Custom Fields Set:

• firstName: [value]
• lastName: [value]
• companyName: [value]
• position: [value]
• personalization_hook: [extracted from LinkedIn]
• recent_activity: [what they posted/engaged with]

Sample Outreach Angles: Based on the profiles, here are messaging angles that could work:

1. [Angle based on common pain point]
2. [Angle based on shared background]
3. [Angle based on recent company news]