Apollo Market Intelligence

Task

Map a target market by searching for companies that match your ideal customer profile (ICP) criteria in Apollo. Enrich the top matches with full company data, then find decision-makers at those companies. Output a market map with company profiles and key contacts.

Input

The user provides:

• ICP criteria: industry, company size, funding stage, location, technologies used, or keywords
• Target persona: job titles or departments to find at matched companies (e.g., "VP of Engineering", "Head of Marketing")
• Optional: number of companies to include (default: 10-15)

Context

Workflow

1. Use @Apollo/Search OrganizationsName it "Apollo/Search Organizations" and call it with @Apollo/Search Organizations to find companies matching the ICP criteria — filter by industry, employee count, funding stage, location, or keywords
2. Use @Apollo/Enrich CompanyName it "Apollo/Enrich Company" and call it with @Apollo/Enrich Company on the top matching companies to get full profiles — revenue, tech stack, funding history, and growth signals
3. Use @Apollo/Search PeopleName it "Apollo/Search People" and call it with @Apollo/Search People to find decision-makers at each enriched company — filter by job title, seniority, and department
4. Compile results into a structured market map with company profiles and contacts

What to Extract

For Each Company:

• Company name and domain
• Industry and employee count
• Revenue range and funding stage
• Tech stack (relevant technologies)
• Key growth signals

For Each Contact:

• Name and job title
• Email address (if available)
• LinkedIn URL
• Seniority level and department

Prioritization

• Rank companies by fit to the ICP criteria
• Flag companies with strong growth signals (recent funding, hiring, tech adoption)
• Prioritize contacts at the VP/Director level or above
• Note if multiple decision-makers exist at the same company

Output

Market Map: [Industry/Segment] ICP Criteria: [summary of filters used] Companies Found: [count]

Top Companies:

For each company (ranked by fit):

[Rank]. [Company Name] — [domain]

• Industry: [industry] | Size: [employees] | Revenue: [range]
• Funding: [stage] — [last round details]
• Tech Stack: [relevant technologies]
• Growth Signal: [1-2 key signals]
• Decision-Maker: [Name], [Title] — [email] | [LinkedIn URL]

Summary:

• Total addressable companies found: [count]
• Companies with strong growth signals: [count]
• Decision-makers identified: [count]
• Recommended outreach priority: [top 3-5 companies and why]