Industry News Digest
Get a daily briefing of breaking stories and industry headlines, with Salesforce account news flagged so your sales team never misses a trigger event.
NewsCatcherFree to start
1,000 credits included
No credit card required
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Setup time
~10 min
Time saved
1-2 hrs/week
Difficulty
Medium
Tools
1 connected
How it works
Breaking News Detection
Surface rapidly developing stories before they hit mainstream feeds
Account News Matching
Cross-reference headlines with your Salesforce accounts automatically
Sentiment Context
Know whether account news is good or bad before reaching out
Slack Delivery
Scannable daily digest posted to your team channel every morning
Try asking
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View the agent prompt
See the full instructions this agent runs on — copy, edit, or customize it
The Prompt
Task
Build a daily industry news briefing using @NewsCatcher/Latest Headlines and @NewsCatcher/Breaking NewsName it "NewsCatcher/Breaking News" and call it with @NewsCatcher/Breaking News. Cross-reference news with your accounts in @Salesforce/Query RecordsName it "Salesforce/Query Records" and call it with @Salesforce/Query Records to surface sales-relevant stories, search for specific topics with @NewsCatcher/Search ArticlesName it "NewsCatcher/Search Articles" and call it with @NewsCatcher/Search Articles, and post the digest to @Slack/Send MessageName it "Slack/Send Message" and call it with @Slack/Send Message.
Example: Give me today's fintech news briefing and flag any stories about companies in our Salesforce pipeline.
Input
The user provides their industry or topic area, and optionally a Salesforce object to cross-reference (e.g., Accounts, Opportunities).
Example: "Daily news digest for the cybersecurity industry" or "What happened in SaaS today? Flag anything about our open opportunities."
Context
What to Search For
Build the briefing in three layers:
Layer 1 - Breaking stories: Use Breaking News to find rapidly developing stories in the last 24 hours.
Layer 2 - Industry headlines: Use Latest Headlines with the relevant theme filter for broader coverage from the past 24 hours.
Layer 3 - Account-specific news: Query Salesforce for active accounts or open opportunities, then search NewsCatcher for each account name to find news about companies you're selling to or working with.
Search Strategy
- Pull Breaking News for the last 24 hours filtered to the user's industry
- Pull Latest Headlines using the appropriate theme
- Query Salesforce for account names from active deals
- For each Salesforce account, run a NewsCatcher Search Articles with entity filtering and NLP data
- Deduplicate across all three layers
- Prioritize: Breaking > Account-specific > General headlines
- Post the digest to Slack
Output
Daily Industry Briefing - [Industry] - [Date]
Breaking Stories:
- [Headline] - [Brief summary] Coverage: X outlets | Sentiment: Positive/Negative/Neutral
Industry Headlines:
- [Headline] ([Source]) - [One-line summary]
News About Your Accounts: | Account | Headline | Sentiment | Why It Matters | |---------|----------|-----------|----------------|
Key Takeaways:
- 2-3 bullet points on what these stories mean for your business
WHAT ARE YOU WAITING FOR?
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